We manage your entire online presence. No more hoping the SEO guy knows what the design guy is doing. PPC rates depend on keyword rankings and social media posts need to match in the business branding efforts. We act as your all in one website and marketing department.
Having access to and managing your entire online presence allows us to integrate everything seamlessly.
When we build or re-build your website we keep SEO in mind. Your website not only needs to look good it needs to get found and it needs to convert your traffic.
Your website will be fully responsive which means it will display correctly on all devices. It will also load fast and show up in search engine results.
We fully integrate the content on your website into your Google Business and other social media assuring it ranks well on Google. Local businesses need to be set up correctly right from the start and we understand how to make sure you’re business is getting found in local searches. Controlling and managing all aspects of your online presence is essential to make sure this is all done correctly.
The term “SEO Audit” really is something of the past. Here at Media Pillars, we call it, “Online Business Audit.” That’s because there is so much more to getting found than just SEO on your website nowadays.
We look at your competition, your target market and compare that data to where you fall currently. We use that information to then outline a plan of action for getting you found on multiple platforms where your target market search for what you offer.
Most people think optimization is making photos and videos smaller so the website loads faster. That is a small part of what optimization is all about.
Optimization is making sure the content and branding of your business are consistent across the entire internet. Doing this paints a clear picture to Googles bots showing that your business is a great result to show people who are looking for what you offer.
Fast loading, responsive and exclusive content that applies to people searching for what you offer is all key in successfully optimizing your businesses online presence.
We research everything there is about your business, your competition and your target market to develop a plan of action in reaching your goals.
Successfully deploying a successful online presence campaign is not guesswork. Data available tells us exactly what we need to do to get your business where you want it to be.
On and off-site content, links and branding are essential to ranking your business and your website online.
Google uses a number of things to rank your business which then determines where and how you will be found by people searching for what you offer.
Your website, Google Business, social media and reviews are all looked at by Google as an overall business presence. All these things need to match and tell the same story. When this is not done right your competition beats you.
So, your website looks great, your Google Business is generating traffic and your social media is growing also driving traffic to your business.
Now its time to convert that traffic into money. The customer journey includes getting their attention, creating value and hopefully causing them to be in the perfect emotional state to complete a form for more info, buy a product or request more information.
We are highly focused on getting your traffic to take a specific action that matches your online goals. Capturing their data for future marketing efforts is key to building your database.
We ensure that your website gets valuble traffics that converts into leads
Our goal is to make sure your business is getting found by your target market. When anyone in your target market search for something you offer and you get found first, advertising is not needed.
Convert traffic into leads, sales or clients
Show up where ever people search for what you offer
Increased calls, customers & reviews
Automated email marketing campaigns that bring results
Our strategy and skills that sets us apart from the competitors
Five Star Golf Cars online presence has increased well over 100% by us using every known tool available to do so. Media Pillars will get your business found, then convert that traffic into leads, sales and new clients.
136.34% Increase in sessions
145.12% Increase in number of users
109.18% Increase in page views
2.62% Decrease in bounce rate
Recently we took on another Veteran owned business Superior Co-Op HVAC. This company is leading the pack in educating people on the financial benefits of using clean renewable energy to heat and cool their home. Many business owners do not have the time to take advantage of all the tools available to them. This is
27.34% Increase in sessions
34.12% Increase in number of users
19.04% Increase in new users
5.21% Decrease in bounce rate
Stay up to date with latest technology news and trends in the market
Many business owners are asking, “How to market my business online?” Understandably too! They are busy running their business, mastering their skills, products or services. They simply do not have the time to keep up with the changing ways of marketing on the internet. So we’re going to do a quick brief and give you some checklist items to explore when you have the time, this should shorten the learning curve a little.
Local SEO is a form of search engine optimization which targets a companies local area. Getting found in your local area has never been easier when you know the right steps to take. People use cell phones, lab tops and tablets to search for local businesses now days. Making sure you come up for your target market is key in generating new business. Now, how do you do it?
Here at Media Pillars we have been learning a lot about the HVAC market here in New York. New York is not just setting goals for reducing the use of fossil fuels, they are putting their money where their mouth is. Co-op money through NYSERDA is available to HVAC companies. Up to 50% and an annual maximum of $50,000 is available for marketing your business.
